Video / Converged Experiences
Objective: Develop an engaging and intuitive video content consumption platform for tablets and TVs, enabling users to seamlessly search and browse video content across various sources and devices.
Outcome: The launch of the multi-screen video delivery platform was successfully adopted by 35 cable operators globally, enhancing the entertainment experience for users across multiple devices.
User Research
Concepts
Interaction Design
Visual Design
‘I Want…’ concept
The end user can easily switch browsing through various sources of content, be it services, devices, playlists, or trending content and further define what they might be in the mood to consumer.
‘I Want...’ concept integrated
The end user can create a new category of browsable content they might want to access more regularly. The integration of the concept into a bigger platform allows users to create a customer filter in a fun and interactive way.